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Projekt
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Premium in a nutshell.
De’Longhi stands for technological excellence, Italian lifestyle and the highest quality. Together, we have brought these brand values to life – right where purchasing decisions are made: at the point of sale.
Our approach intelligently combines brand staging and sales performance. From the initial consultation to emotional product experiences and the final purchase, we create a clear link between advice → enthusiasm → conversion.
The aim is to achieve a consistent brand presence across all sales channels – from national promotions and premium activations to exclusive boutique experiences in specialist stores. The interplay of efficiency and emotion forms the basis for sustainable success.
Trained consultants convey product experiences at eye level, create trust and translate the brand DNA directly into buying impulses. In addition, specialized trainers ensure the quality standard through targeted training, coaching and knowledge transfer – for a permanently strong team and measurable increase in performance.
With data-based planning, real-time reporting and digital control systems, we create maximum transparency and precision in all project phases. The result: a measurably successful connection between brand, people and market.